Articles by Krista Neher
Marketing junkie specializing in branding on-line and digital.
I was recently at sxsw, where some of the best, brightest and most interesting people come together for 5 days of panels, networking, parties and discussions.
On the last evening an interesting debate ensued about what …
This post is a little late and definitely overdue. I wanted to share with you the presentation that I gave at PubCon South on Online Brand and Reputation Management.
Online Brand and Reputation Management Pub Con …
I recently spoke at SES (Search Engine Strategies) London on a panel about social media, and I gave a presentation on engaging in social media. Check out my fellow panelists (who are extremely smart women …
This question was recently posed on twitter, and many felt that companies should be more open in their social media approaches. Maybe itâs because I worked for a conservative packaged goods company for years, but …
Today I listened in to a GREAT webinar with David Meerman Scott, author of The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach …
I recently learned about twitterhawk, a service that lets you âauto-tweetâ based on certain characteristics.
How it Works
In check out their site (I havenât used it yet) in their words:
âWeâll find people talking NOW about your …
But first, a history lesson…
Television adverting has been around since 1941. We’ve had 68 years to perfect it.
Radio advertising has been around since 1922. We’ve had 87 years to perfect it.
This is what TV advertising …
Cincinnati hosted Pandora Founder Tim Westergren who shared with us the inspiring story of Pandora at the Fifth Social Media Breakfast.
Pandora Quick Facts
Pandora has 22 million registered users
Pandoraâs …
A few days ago I wrote about The Most Important Thing that Your Company can do on Social Media. It isnât create a facebook page or twitter. It is far more simple.
Find people who are …
Category: Marketing – Branding
I was fortunate enough to get a copy of Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back by Rohit Bhargava for free at a BlogHer …
