Today is finally the day 😉
I am really excited to announce my newest book is NOW AVAILABLE – Visual Social Media Marketing: Harnessing Images, Instagram, Infographics and Pinterest to Grow Your Business Online.
About 6 months …
Read book reviews by The Marketess on the latest business, marketing and social media books.
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I had the honor and priviledge of speaking at wordcamp columbus on Saturday. First of all, what a great event – props go out to the organizers for putting on such a wonderful event.
Second, I …
Measurements matter. Especially online. The internet has given us the power to track and measure all sorts of things, and it is easy to get caught up in the numbers. The problem with focusing on …
Today I had the pleasure of presenting to the Word of Mouth group of the AMA (American Marketing Association). We had a great discussion about Online Brand and Reputation Management and social media.
Attached below is …
I recently led a social media strategy presentation for a multi-functional marketing team. I asked how many people were on twitter. Almost every hand in the room went up. Great (I thought). I asked how …
This post is a little late and definitely overdue. I wanted to share with you the presentation that I gave at PubCon South on Online Brand and Reputation Management.
Online Brand and Reputation Management Pub Con …
I recently spoke at SES (Search Engine Strategies) London on a panel about social media, and I gave a presentation on engaging in social media. Check out my fellow panelists (who are extremely smart women …
Today I listened in to a GREAT webinar with David Meerman Scott, author of The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach …
I recently learned about twitterhawk, a service that lets you “auto-tweet” based on certain characteristics.
How it Works
In check out their site (I haven’t used it yet) in their words:
“We’ll find people talking NOW about your …
But first, a history lesson…
Television adverting has been around since 1941. We’ve had 68 years to perfect it.
Radio advertising has been around since 1922. We’ve had 87 years to perfect it.
This is what TV advertising …
Cincinnati hosted Pandora Founder Tim Westergren who shared with us the inspiring story of Pandora at the Fifth Social Media Breakfast.
Pandora Quick Facts
Pandora has 22 million registered users
Pandora’s …
On my way to DC to speak to a group on Capitol Hill over the summer I was reading a book called The Compound Effect. I read lots of different books and usually get a …
As you probably know, I live in Cincinnati, and the Cincinnati airport CVG has had the highest fares in the nation. Yes, the most expensive airport to fly from in America has been Cincinnati, an …
In my last post I shared tips about what to do in preparation for a conference. Planning who to meet, knowing what you want to achieve and doing your research. In this post I want …
No. You are in the business of what you actually do…. designing sneakers, selling soap or offering accounting services. Whatever business your in, that is what you actually do. Unless you are in the business of …
This is a blog post that I’ve been thinking about writing for a while now. I’ve been running my own business for over 2 years now, before that I worked for a cash-strapped Internet Start-up …
